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As Facebook Shifts Instagram Emerges As A New Home For Brands

Instagram has proven to be extremely innovative Over time, Instagram has proved itself to be quite adaptable and innovative. For example it copied and mainstreamed the Snapchat stories’ concept, and in the process increased the number of its users by over 300 million. The platform has also been quick to adopt other functionalities, including live video and Snapchat-themed selfie filters. In addition, in the past few years, it has adopted an algorithm-based news feed just like Facebook. This gives advertisers and developers more control over what users are able to view. For businesses, Instagram’s knack for continuous reinvention will potentially [...]

By | June 20th, 2018|Blog, SEO, Social Media|Comments Off on As Facebook Shifts Instagram Emerges As A New Home For Brands

7 Reasons Why Social Media Marketing is Important For Your Business

Social media offers amazing benefits that enables businesses to connect with millions of customers across the globe, and as a result it has become one of the most critical elements of digital marketing. If you are not employing this valuable resource, you are passing up a great opportunity to promote your services or products to prospects in the daily basis. Enhanced brand awareness Social media is an extremely valuable and stress-free platform that can boost the visibility of your business. To start using it, build your business social media profiles (Facebook, Instagram, Twitter, Google plus, etc)  and begin to network with [...]

By | May 16th, 2018|Blog, Social Media|Comments Off on 7 Reasons Why Social Media Marketing is Important For Your Business

How To Be Social Media Smart In 2017

It's true that you will need to make some changes to your internet marketing strategy in 2017, but in general things will remain the same. For instance, it's still vital that you engage with your audience on social media, but don't forget about offering high quality customer support as well. However, this year you should expect certain upgrades to the usual internet techniques. With that said, let's take a closer look at the way you can take the most of these platforms to increase revenue in 2017. Top 4 ways you should use to revamp your social media strategy 1. [...]

By | February 21st, 2017|Blog, Social Media|Comments Off on How To Be Social Media Smart In 2017

6 Tips to Improve Conversions on your Social Media Landing Pages

  Using social media to advertise your product or service successfully is no simple task. While it may seem like putting together some good sales copy and coming up with an attractive deal is easy to do, the actual process of converting leads into loyal customers is often an uphill battle. Your landing pages are critical to your marketing campaign’s success, and this article will outline some of the best strategies for improving your rates of conversion and the quality of the conversions themselves. Tip 1: Make a Separate Landing Page for Each Social Network. One of the simplest ways [...]

By | July 1st, 2016|Blog, Lead Generation, Social Media|Comments Off on 6 Tips to Improve Conversions on your Social Media Landing Pages