Our SEO Process

SEO Facts

If you have a website that is between one to five years old and you’ve never had any SEO done for it, then UWM will carefully analyze it and then come up with a strategy that can help it rank higher. Of course, the first step we’re going to take is review your content and identify the necessary changes that have to be made. Next, using Google’s Keyword Planner Tool, we’re going to perform a KW research while taking your website’s content into consideration and then identify the best KWs that have the highest search engine potential for each page.

After you’ll give us your feedback, we’re going to choose between two to five key words per page and incorporate them into your content. As a new website owner, SEO can be a bit difficult to grasp in the beginning, but rest assured that we’re going to guide you towards understanding and making the best decisions for your site.

SEO Done In The Past

If you have a website that has had SEO done in the past, then we’re going to analyze it and then determine the best methods to continue the process in a way that complements your business’ goals. If you already have a solid SEO foundation, we’re not going to have you undo your past efforts.

We aim to be your SEO partner and that is why we seek to establish a great relationship with you that is based on professionalism and trust. In terms of SEO methods, we only focus on white hat SEO so we are pretty transparent and can explain every move we make. After all, when search engine optimization is done right, the major search engines are going to reward your website with a higher ranking in the SERPs, more traffic, more visitors and of course, a greater return on investment.

Rated #1 Long Island SEO Company

Here at UnReal Web Marketing we believe that each of our SEO clients deserves to know exactly how we’re going to help them achieve better rankings and improve their ROI. Each SEO strategy is carefully designed and each element of it is going to be thoroughly explained to you, so that you know what is happening to your website at every step of the way.

UnReal Web Marketing offers SEO to small, mid-size and large companies in Long Island as well as the New York Area. Our SEO approach will help your company achieve great rankings in Google, Yahoo and Bing. SEO is a great way to bring more visitors to your website and increase your business ROI. The more traffic will translate to more sales and phone calls. Let UnReal Web Marketing optimize your website for Local SEO and nationwide rankings. Our SEO campaign includes, keyword analysis, domain authority report, keyword density, link popularity reports, etc. UnReal Web, A Long Island SEO Company since 1997!


What Our SEO Clients Have to Say…

David is what we, in the business, call a SME. A true subject matter expert. His knowledge of search, optimization and ecommerce — a rare trifecta — are extraordinary. I’ve used David and recommended him to others. You would do well to take a meeting with David.

Steve Poppe, Whats The Idea
As a small business owner SEO is HUGE for me in acquiring new business!  I’ve used Dave and his staff for over 5 years, they have helped my rankings tremendously at an affordable price.  Always incredibly responsive, I love using a small local seo company vs. some large firm out of the country where I get lost in the shuffle.  Highly recommend!
Adam Heller, Heller Tax Grievance

David and his staff have designed four different websites for us and we are beyond pleased with the results.  The entire team is professional, organized and detail oriented.  I highly recommend their services to anyone looking for a new website and/or SEO services.

Robert Gitto, The Gitto Group

I’ve worked with David @Unreal for multiple SEO and WordPress projects. He and the staff there are very knowledgeable and professional. They take the time to understand my goals and objectives, the they come up with a plan and follow up with me constantly to see the project completed on time. The results have been outstanding. Will definitely continue to use their services and recommend Unreal SEO to anyone.

Sam Ulloa, LI PC Repair

We use UnReal Web SEO for our online marketing, website design, SEO and pay per click management. In the last few years they have helped us achieve top rankings and lower customer acquisition cost. We’ve referred them to many of our friends that own businesses and everyone has been thrilled. Thanks for helping us increase our online exposure UnReal!

David Clausen, Coastal Insurance
We have been partnered with Unreal Web Marketing for the past two and a half years now. They have helped us re-design our website and enhanced our SEO greatly over this time. Dave and his team are extremely professional, knowledgeable and helpful all the time. Right away, we noticed a huge increase in website traffic and search engine rankings which has helped to increase overall sales for our company. Admiral Craft and Unreal Web Marketing have formed a great partnership together and we couldn’t have possibly been able to handle to the huge growth we’ve had over the past couple of years without their assistance. I would definitely recommend them to any business that is looking to increase their online marketing.
Kenny Printz, Adcraft

Well , I have never wrote a review before because I didn’t have any reason to until now! Working with Unreal studio led by David is literally unreal!!! Not only they made the most wonderful and beautiful and tech savvy website, but also they are real people with real heart beat!! There were more than once when I was in crunch to change something on my website, oh boy, they delivered without me so much being after their you know what!!! I never thought I would use words like ‘trust; ‘integrity’ ‘genuine care’ to describe a business. Well, I will use those words now. Hands down. Guys, They are unbelievable!!!

Dave, Laura, and Peter, I thank you from the bottom of my heart!!!

Heawon Hake

SEO Analysis Features:

SEO PHASE ONE – Strategy, Keyword Research, Responsiveness, And Technical Audit

In order to attract more visitors and boost visibility, we recommend that each page of your website be optimized.

Here is a little bit more about what PHASE ONE in our SEO approach includes:

We’re going to carefully review your site’s competition and history and then come up with a strategy that effectively helps it get more traffic and rank better in the search engines.

In order to naturally optimize your website, we’re going to do extensive research about your industry and then come up with a list of keywords that perfectly compliment your business and industry. Those keywords will then be incorporated in each page on your site.

Keywords are going to be selected based on the content of each page on your site.

Websites that aren’t mobile ready are going to be penalized by search engines and that is why we need to make sure yours is. If it isn’t, then we can improve its responsiveness to ensure that people accessing it from a mobile device can have a better surfing experience on it.

As a full service search engine optimization client, we’re going to consider a technical search engine optimization audit of your site and check every potential technical error on it. Some items and issues we’re going to check include broken links, 404 issues, duplicate content, sitemap and also 301 redirect to name a few.

A new XML sitemap may be created based on what we find and we’re also going to analyze and rewrite your site’s URL structure.

Meta Tags are going to be written for your site and for each page they’ll include the following: Image tags, H1 tags, Meta tag description and Title tag.

Existing content will be carefully reviewed and keywords weaved in to ensure maximum SEO benefits.

We can certainly collaborate with your web designer in order to ensure that all necessary SEO optimization recommendations are installed. If you don’t have one, then our professionals will take care of this for you.

SEO PHASE TWO Ongoing Link Building, Content Marketing, And Social Media Management

Phase two is necessary for every site no matter the industry. While phase one is indeed important, phase two is even more so, since it can help your website take advantage of long-term benefits. To maintain SEO relevancy, websites need to build and earn incoming links from a wide range of sources.

We have a special approach that can help you improve your SEO trust, your online brand and get more visitors. We’re also going to ensure it’s perfectly customized for your website.

After putting together an inbound link audit and making a comparison between the links of your competitors and your links, we come up with a white hat search engine optimization link building strategy that includes activities such as:

A manual review of your top three internet competitors and of all inbound links to your site.

If required, we can use infographics to boost your ranking even further.

Video submission to popular video portals that will link back to your website.

We’re going to locate relevant industry associations and sites that complement your business.

We can write press releases, white papers, blog posts and any other type of content your audience loves.

Well thought out comments on appropriate industry blogs.

A thorough overview of our link building activities for each month.

Not only can we write your content, but we can also promote it to increase visitors and social shares from platforms such as StumbleUpon, Google+, Reddit, but also Pinterest, Instagram, LinkedIn, Twitter and Facebook.

Claiming of business or creation of business listings in the most popular directories, including Yelp, Local, Yahoo, Bing Local and Google Places/Maps.

SEO Articles

Top 6 Trends in SEO & Web Design for 2020

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Major Marketing Trends for 2020 and Beyond

August 22nd, 2019|Comments Off on Major Marketing Trends for 2020 and Beyond

With so many changes happening at such a high speed in digital marketing, most organizations are finding it challenging to keep up. As 2020 fast approaches, there are a few [...]

SEO for Locals – Optimizing Local Search Rankings

August 15th, 2019|Comments Off on SEO for Locals – Optimizing Local Search Rankings

In 2016, when mobile web browsing outpaced desktop traffic, digital marketing pivoted. These days, instead of spending time searching on a computer, most consumers make their decisions in a matter [...]

Your Business NEEDS SEO, and Here’s Why

July 10th, 2019|Comments Off on Your Business NEEDS SEO, and Here’s Why

Like it or not, SEO is an essential part of any digital strategy, and if you're looking for online success, it's not one that should be left behind. Many businesses [...]